As of June 2023, the number of new energy vehicles in China has reached 13.1 million, a year-on-year increase of 37.6%, and the number of charging piles in China is 6.652 million, a year-on-year increase of 69.8%.
Under the strong market call, many people in the industry have invested in the new outlet of charging stations and quickly felt the strong power of demand. So is it too late for us to invest in charging stations now? What aspects should we pay attention to when investing to help us avoid detours and accelerate return on investment and profit?
Yaolai Charging New Energy Technology, which has been deeply engaged in the integration of smart charging and smart parking, has been deeply involved in the charging market in recent years, and has cooperated with a large number of energy companies and resource parties across the country to invest in charging stations, and has accumulated a lot of practical experience. We found that there is still a huge gap in charging piles, and charging stations are the main place to undertake the subsequent charging of a large number of new energy vehicles.
However, before we invest in charging stations, we must also understand these 5 aspects in advance, which can help us avoid detours, save more money, and make profits quickly:
1. Understand market demand:
Before investing in charging stations, it is necessary to conduct in-depth market research on the local electric vehicle ownership and charging needs.
Communicate with local electric vehicle owners, industry associations, relevant institutions, or cooperation teams to understand local charging needs and trends. At the same time, it is also necessary to understand the needs of different types of electric vehicles for charging piles and choose appropriate product models, quantities, etc.
2. Choose products with reliable quality:
It is very important to choose charging pile products with reliable quality. When choosing charging pile products, you need to pay attention to their quality, safety, durability and after-sales service.
At the same time, you also need to understand the price and cost-effectiveness of different charging pile equipment to ensure the sustainability of investment returns. It is best to choose products from big brands with stable quality and avoid the trouble caused by later maintenance and replacement.
3. Understand relevant policies:
It is very important to pay attention to policy support for new energy vehicle charging facilities. The government's policy support for new energy vehicles and charging facilities includes financial subsidies, tax incentives, and the promotion of infrastructure construction.
Understanding these policies can help investors better grasp market opportunities and reduce investment risks. At the same time, it is also very important to understand the policies of franchise/cooperation brands. Choosing a strong partner and a cooperative policy that is beneficial to oneself can improve the return on investment.
4. Reasonable layout:
The location of the charging station is of utmost importance, and factors such as traffic volume, traffic convenience, and competitor distribution need to be considered.
You can combine your own or your partners' market research and big data analysis capabilities to select a suitable location for the construction of a charging station. At the same time, factors such as the scale, layout, and number of charging piles of the charging facilities need to be considered to meet the needs of different customers and improve profitability.